Salesforce CEO Marc Benioff sparked controversy by suggesting that President Trump should send the National Guard to San Francisco, igniting backlash from the public and tech community alike.
His remarks, which were intended to address safety concerns, quickly drew criticism and led Benioff to issue a public apology, expressing regret for any distress his comments may have caused.
The tech mogul faced backlash not only from the public but also from influential peers, including billionaire Ron Conway, who resigned from the Salesforce Foundation’s board in direct response to Benioff's statements.
Comedians Kumail Nanjiani and Ilana Glazer canceled performances scheduled for Salesforce’s annual Dreamforce event to protest Benioff’s support for Trump, reflecting the shifting dynamic of celebrity involvement in corporate events.
This incident has put Benioff, traditionally seen as a champion of progressive values, in a contentious position, exposing the tensions that arise when business leaders engage with political discourse.
The unfolding drama serves as a cautionary tale for executives, illustrating the potential repercussions of challenging the values of their stakeholders and the broader implications for corporate America in a highly polarized era.