ESPN has landed a groundbreaking five-year deal worth $1.6 billion with WWE, set to elevate their streaming capabilities and bring major events like WrestleMania to a wider audience starting in 2026.
This partnership will see the launch of ESPN's new direct-to-consumer streaming service on August 21, 2025, priced at $29.99 per month, which will include access to ESPN's extensive linear channels.
Disney's strategic influence plays a pivotal role in this alliance, positioning ESPN as a key player in the competitive landscape of sports media.
Pat McAfee, a prominent ESPN host, celebrated the deal's significance while vocalizing concerns about internal management, highlighting the complexities within the organization.
The agreement marks a significant shift for WWE, whose pricing model is evolving under new ownership, aiming to reach a broader audience and enhance its global footprint.
While this partnership has sparked excitement for its potential impact on viewership, it has also raised concerns among investors, with TKO Group’s stock experiencing a dip following the announcement.